Since the early 2010s, the trend of Influencer marketing on Instagram has been soaring high in the sky, and thanks to it, well-established influencers are making big bucks. This trend is now inspiring people to try out their luck, and they ask how to become an Instagram influencer.
Now it sure as hell isn’t easy to become an Instagram influencer in this day and age, but don’t worry, as we’ve brought some expert tactics that will help you improve your Instagram profile and become a successful Instagram influencer with their consistent use over time.
How to Become an Instagram Influencer?
Becoming an influencer on Instagram is a hard job to pull off as there are millions of people around the world trying to achieve this goal. But as long as you apply these expert-recommended strategies consistently, you’ll keep progressing and eventually reach your goal.
1. Choose a Niche
The first step you need to take to become an Instagram influencer is to define your niche. Take a look at your Instagram feed and focus on the posts from your favorite influencers. You’ll see a pattern in their posts as they all have their respective niches, and they only post about them.
Defining a niche is necessary because it helps you target a specific audience and makes it easier to make your name as a niche-specific influencer. There are fitness influencers, diet influencers, and fashion influencers, as they are famous among the audience of their niche.
That’s why you need to figure out what you’re good at it and make it your Instagram niche. Good at gaming? Make it your Instagram niche. Enthusiastic about workout and gym routines? Make posts about it and target fitness freaks.
Once you pick a niche, make sure to post content relevant to it so you can effectively target your audience and become renowned among them as a guru of that niche.
2. Create an Attractive Profile and Bio
It is important for a social media influencer to have an attractive profile and spectacular bio which can inspire others to follow them. Now, this is particularly true for Instagram because, on this platform, aesthetics and visuals are everything.
You need to put your heart and soul into setting up your profile and coming up with a dreamy bio that can enchant Instagram users and make them follow you.
To make your profile look aesthetic and compelling, make sure to upload only the highest quality images relevant to your niche so that every time someone lands on your profile page, they can’t help but interact with your content and follow your account to see more of it.
As for as an Instagram bio goes, introduce yourself in a few eye-catching lines that give people a window into your heart and convince them to follow you. Remember that a good profile is a key to becoming an influencer on any social media platform, specifically on Instagram; hence make sure that you implement this strategy earnestly.
3. Share Your Stories
What makes someone an influencer? Is it the fancy profile, over-the-top profile picture, or aesthetic bio? While these factors surely play a part in making someone an influencer, it’s the stories you post that help people relate to you and make you a renowned influencer.
You must’ve seen influencers share their life experiences on Instagram stories to show what they are up to. In this way, they communicate with their fans and show them that they too are ordinary people and enjoy the simple pleasures of life. If you want to become an influencer, you should share your life experiences on Instagram as well.
For example, if your niche is gaming and you’re going to a gaming fest, post pictures of that event so your audience can relate to it. Neil Gaiman said that Humans are storytelling beings – we love it when someone shares their stories with us Always keep this in mind and share your stories with the world.
4. Post Short Reels
With video content dominating Instagram, it’s an excellent idea to make engaging short reels and share them on your stories or feed. The audience loves watching these short videos and interacts with them, which increases your engagement rate and exposure to potential followers.
Now, making reels sure sounds easy, and it really is, but if your goal is to become an influencer, you better keep a couple of things in mind.
- Always make reels that have an idea relevant to your niche.
- Make sure that your short video adds some value to your viewers’ lives.
- Never use any offensive words.
- Make reels while keeping your audience in mind and think about what kind of content they will like to watch.
If you keep all these points in mind while making an Instagram reel, your result will be a video that will make your audience fall in love with your content and start following you.
5. Post Content Consistently
If you take a closer look at the activity of all the famous influencers, you’ll see that they all follow posting schedules and post content regularly. They do this because experts have declared that consistency is necessary for becoming and remaining an influencer on Instagram.
You have to do it regularly to attract the audience and make them follow you to get the dose of your extraordinary content on a schedule. That’s why Instagram veterans recommend making a posting schedule and uploading high-quality content according to it. In this way, you’ll keep your audience engaged, which will improve your odds of getting more organic followers.
6. Get Business Account
It’s vital for an influencer to get a regular update about his number of followers, engagement rate, retention rate, etc., and sadly, if you have a standard Instagram account, you won’t be able to access these stats. For that, you’ll have to make a business account that will allow you to access Instagram analytics.
Through analytics, you’ll be able to track your progress and find out which of your posts are performing well and which of them didn’t get the audience’s attention. The information from analytics will help you improve your content and adjust your future content strategy, so if you don’t have an Instagram business account, then get one now.
7. Use Instagram Stories
Research has shown that most Instagram users watch Instagram stories to get a quick update about the people they are following instead of going through the whole feed. This preference of the audience is a clear sign that you should be uploading Instagram stories frequently.
Try to post about 5 to 6 stories in a day to update your audience and let them know what you’re doing, or give a sneak peek into your upcoming content. Stories are also a great way of engaging the audience.
You can hold a Q&A session through your Instagram story and give your audience a chance to know you better. With effective use of stories, you’ll get a lot of attention from your target audience and become the people’s choice in no time.
Here’s some of the Instagram story ideas to get started.
8. Choose the Right Hashtags
Most people treat hashtags as just some random glowing keywords that you throw in your post to make it look cool. Well, that’s not what hashtags are for. Hashtags on Instagram work as identifiers and help the Instagram algorithm in the categorization of content.
If your post has #fashion in it, the algorithm will read it as a post relevant to the fashion industry and recommend it to fashion enthusiasts. So, you see, if you add the hashtags carelessly, your post might end up in front of the wrong audience that will not engage with your content, and you won’t get any followers.
That’s why you need to be extra careful while searching hashtags for your post, and make sure to always put in the right ones so your post can reach the right audience and brings a positive engagement rate to your profile.
9. Write Worthy Captions
What’s the second thing you see after watching the picture in an Instagram post? For most people, it’s the caption of the post, and it’s been observed that posts with attractive and authentic captions perform better than posts with no or dull captions.
Write a short and eye-catching caption relevant to your content in every post if you want to capture the audience’s attention. A creative caption acts like the last nail in the coffin and convinces people to click on your profile picture and check out the rest of your content.
You can all add links to your website, social media channels or blog, etc., in the caption section. But make sure to add them at the end, so they don’t become an eyesore and take all the space.
10. Engagement is the key
To become an Instagram influencer, you need to strengthen two things. One is your Followers count, and the second is your engagement rate. You need to keep your audience engaged so that they stick with you and keep giving you more likes, shares, and comments, hence improving your profile’s value. There are many things that you can do to keep your audience engaged, like:
- Comment on your followers’ posts to encourage them
- Reply to their comments
- Reply to their DMs every once in a while
- Take their suggestions and make content accordingly
- Hold Q&A sessions
- Do Instagram live sessions and communicate with your audience
Through these steps, you’ll be able to keep your audience engaged, and they will not only keep improving your engagement rate but also recommend their friends to check out your profile and follow you, which will eventually make you an influencer.
11. Tag Relevant Brands and Contact Them
Once you get some good buzz around your Instagram profile, start tagging relevant brands in your posts and contact them to share influencer marketing proposals.
This strategy gives you a chance to make your debut in the influencer marketing world and introduces you to brand partnerships. If you get lucky and make a deal with any renowned brand in your niche, you will be able to make money on instagram, and it will open doors for future partnerships.
Also, you don’t have to wait for a thousand followers to apply this strategy, as you can apply it even with five hundred or so followers. As long as a brand recognizes your audience as valuable, you have a chance of becoming a professional Instagram influencer, so keep at it.
12. Grow Your Instagram Followers
You need a substantial number of followers on your account to call yourself an Instagram influencer, and as you might already know that securing followers on Instagram is a tough nut to crack. But of course, there is a simple way to get this job done as well.
You can visit a trusted agency like Media Mister and purchase Instagram followers from us. Over the years, we have helped thousands of Instagram users establish themselves as influencers on the platform by providing them with organic and authentic Instagram followers.
Media Mister understands the Instagram algorithm well and always makes sure to deliver authentic followers gradually in a realistic time frame so that your progress doesn’t look suspicious to the algorithm or the people already following you.
Fulfill your long-awaited dream of becoming a renowned Instagram influencer by visiting Media Mister and purchasing Instagram followers from us at incredibly affordable prices. Take a step towards success with Media mister today.
We hope that after reading this article, you have gained every bit of information necessary to become an Instagram influencer and have already started implementing the strategies we mentioned in this post.
Remember that becoming an Instagram influencer isn’t easy, and you might not see positive results right away, but if you keep working consistently, one day, you’ll become a famed influencer.
If you’re an Instagram enthusiast and want to read more informative posts like this, check out our blog and follow us on our social media, where we upload new content regularly.