Successful social networking isn’t easy. If you’ve ever attempted to get more followers on Twitter, you’ll know the score by now. On a social network as competitive as this, it can seem impossible to gain any real traction. But here’s the thing – building a successful presence on Twitter is something any business or private user can do.
It’s also something you can do pretty fast if you carve out the right marketing strategy. If your main goal is to get a bunch of followers on board with your Twitter account as quickly as possible, this is the guide for you.
Why Are Twitter Followers Important?
Followers matter because the numbers count for a lot on competitive platforms like Twitter. Popularity is everything, and credibility is measured in metrics like these. Back at the start of 2006, Twitter was a niche micro-blogging platform with a fairly compact audience.
As momentum began to build, Twitter soon found itself publishing around 20,000 tweets per day. An impressive achievement within its first year, but the growth that followed would be even more radical. It was assumed that a few years ago, the popularity of Twitter had peaked.
In reality, it was just about to hit all-new highs. The effect of the global pandemic combined with Twitter’s decision to introduce a new 280-character limit had a massive impact on its popularity. Today, Twitter has a total global audience of around 397 million active users.
At least 206 million people access Twitter every day, putting out 500 million tweets per day and around 200 billion tweets per year. The US is the single biggest market for Twitter, with around 78 million users, followed by Japan with 58 million, India with 20 million, and the United Kingdom with around 20 million.
All of which add up to the competition that is practically insurmountable. How can you attract followers quickly and organically to grow your presence when up against these kinds of numbers?
How to Get More Twitter Followers?
The answer lies in adopting a dynamic and varied approach to your Twitter strategy. You need to boost the credibility and appeal of your posts, your profile, and your presence in general. You also need to think about anything you can do to increase the visibility of your output so that you don’t fade silently into the background.
Sadly, there’s nothing you can do to instantly get tons of followers. At least, not in the sense of real followers. Even so, there’s plenty that can be done to gradually build up the kind of Twitter presence that makes things happen organically.
Whether chasing your first 1,000, 10k, or even 100k followers, here’s what you need to be doing right now:
1. Buy Real Twitter Followers
First up, the quickest and easiest way to get things off the ground is to buy Twitter followers. Media Mister is the leading source for 100% authentic Twitter followers, covered by a full money-back guarantee and a 60-day retention warranty.
It’s worth remembering that in order to become popular on Twitter, you need to look popular in the first place. Buying followers is a great way of boosting the appeal of your profile and your posts at an affordable price. Just as long as the followers you buy are real, they can be as safe and effective as organic followers.
2. Optimize Your Profile
Optimizing your profile means two things. Firstly, it means ensuring all essential aspects of your profile are in order – a great banner, a complete bio (using all 160 characters), an eye-catching profile picture measuring 400×400 pixels, and so on. Secondly, it means using relevant tags, keywords, and location information in all of your written text.
Embedding search-friendly terms into your written copy are essential, as this is the only way people will be able to find you on Twitter. Consider what people within your niche are searching for, and use these terms as the basis of your Twitter SEO strategy.
3. Post Relevant and Useful Content
Of course, building a successful presence on Twitter begins and ends with posting outstanding content. If your goal is to grow Twitter followers, this should be your number one priority. Twitter analytics can be useful for accessing insights on which of your posts have performed best.
Not to mention what type of content is not having the desired effect on your target audience. Be mindful of the fact that the Twitter algorithm recommends content based on quality, creativity, relevance, uniqueness, and value. Unless every post you publish ticks all of these boxes, you’ll always take a backseat to your competitors.
4. Optimize Your Post Timings
Getting into a routine with a planned publishing schedule will help you attract new followers. It is always more effective to schedule your tweets than to publish randomly and sporadically. However, it is just as important to align your publishing schedule with your audience’s most active hours.
Posting any kind of tweet (including a live tweet) when your target audience is almost entirely offline is a waste of time. Your job is to work out when your audience is at its most active and to time your posts accordingly. Consider their location, time zone, age, lifestyle, general preferences, and so on.
5. Tweet Frequently
Research suggests that the top-performing Twitter publishers post new content approximately 12 times per week. Or, to put it another way, you should be aiming to publish around twice a day in order to build your followers as efficiently as possible. By its nature, Twitter is a platform that caters to those who crave instant gratification.
Most Twitter users have a short attention span and are always on the lookout for something new. If you cannot give it to them, they will look for it elsewhere. Twitter is a particularly fast-moving platform, and you need to provide a constant stream of quality content to get ahead.
6. Use Proper Hashtags
Hashtags are what Twitter uses to categorize and recommend content to its users. Using hashtags is therefore essential for anyone looking to add followers on Twitter. Trending hashtags hold the most value of all, but only when they are of genuine relevance to your content.
Every hashtag you use needs to be aligned with your brand and the content you put out. Jumping on the bandwagon with every trending hashtag that comes along will work against you.
As will deliberately use irrelevant hashtags as a form of clickbait – a huge turn-off for all Twitter audiences. Choose your hashtags strategically, and always use them in sensible moderation.
7. Post Visual Content
Research suggests that 97% of Twitter users focus the majority of their attention on visuals. Twitter may have started life as a simple short-messaging platform but is now almost entirely visual in nature. Increasingly, image-based content and videos are generating far more engagement than basic text-based tweets.
Of course, this doesn’t necessarily mean that text-based tweets should be avoided entirely. It’s just that if you want to keep your audience interested, you need to mix things up.
Bring as much visual content like videos, images, GIFs, and infographics into your output as you can. While doing so, make every effort to ensure that every visual post you publish is 100% unique and of relevance to your brand.
8. Get Verified
Verification is about more than preventing copycat accounts from getting away with spoofing other users. It’s about presenting yourself as a credible and trustworthy authority in your niche. Best of all, that all-important blue badge is no longer reserved exclusively for “notable” individuals and famous faces.
Today, pretty much anyone can apply for verification and see if they make the grade. As for how to get verified, Twitter recently simplified the application process. All you need to do is head to the ‘Account Information page in Settings and scroll down to ‘Request Verification.
In order to qualify for verification, Twitter needs to see credible output from an authentic publisher of genuine quality and value. All applications are reviewed by real human beings and are considered on the basis of their overall merit.
9. Join Twitter Communities
Joining Twitter communities can also be great for getting more highly targeted followers on board. Communities offer people with shared interests a place to come together and talk about topics of importance. They can also be fantastic for building meaningful connections with individuals and businesses from around the world.
Some communities can be joined freely, while others are more tightly controlled by their moderators and admins. All community tweets can be seen publicly on Twitter, but only those within the Community can participate in the discussions.
If you want to join a community of relevance to your niche, you simply need to hit the “Ask to Join” button on the Community’s page. You’ll then receive a decision as to whether your request has been accepted or denied.
10. Keep Engaged with Your Followers
If your goal is to get the most Twitter followers you can, you need to be as active and interactive as possible. Under no circumstances should the “social” aspect of social media be underestimated in its importance.
The single most vital thing you can do to get more people on board is to focus on interaction and engagement. There are so many ways you can increase Twitter engagement as part of your broader strategy.
View other people’s content, leave likes, write comments, respond to comments, Retweet regularly, mentions them in your content, and so on. Basically, anything and everything you can do to make yourself an active part of the Community. The more you make an effort to engage with your audience, the more they’ll do the same for you in return.
11. Respond to Mentions and Replies
Similarly, responding to mentions and replies is equally important. If you want to get more mentions on Twitter, you need to make it clear that you appreciate the mentions you receive. Each time you receive a mention of any kind, take the time to respond to it appropriately. The same also applies to replies, which in all instances deserve a proper response.
Anyone looking to grow Twitter followers organically should make the engagement a top priority. Nobody wants to follow a publisher who cannot be bothered to take the time to interact with their audience. The more active, interactive, and communicative you are, the easier it becomes to convince new followers to jump on board.
12. Participate in Chats
Twitter chats can also be invaluable resources for finding and engaging new followers. Posted on a weekly or monthly basis, Twitter chats are scheduled conversations hosted by a Twitter user on a topic of interest. They always take place at the same time so that everyone knows when to tune in, and every chat has its own designated hashtag.
People get followers on Twitter through chats by presenting themselves as credible and established authorities. Chats provide you with the perfect place to demonstrate your knowledge, your experience, and your unique way of thinking.
To become a consistent chat participant is to build a name for yourself as a familiar figure in your Community. All of which could translate to a whole bunch of new followers for your profile.
13. Create Threads
Creating threads is simply a way of getting around Twitter’s 280-character limit. With threads, you have the option of combining several tweets together, each represented by a number. For example, the first tweet in your thread may start with “(1/6),” and the last tweet may end with “(6/6),” indicating six Tweets in total.
Threads are best used in moderation, as most people turn to Twitter for bite-sized information. But if you have a lot to say about something important, a thread can be just the thing.
Think of it a little like a mini blog post, enabling you to go into greater depth when needed. Stick with short and punchy content for the bulk of your output, but feel free to expand on occasion with interesting threads.
14. Pin Your Top Tweet
Simple yet effective, it makes perfect sense to showcase your top tweet. All you need to do is find your most popular tweet to date and pin it at the top of your profile page. This way, those who pay you a visit will immediately see your top-performing tweet as an example of your best work.
This can help you get more followers for your account by presenting your profile as attractively as possible. Once again, it is important to bear in mind that Twitter is a fundamentally “at-a-glance” platform.
First impressions count for a lot, and most people make their decisions based on what they see in an instant. You, therefore, need to ensure that the first impression you deliver is as engaging and impressive as possible.
15. Work with Influencers
Just a single positive word from an influencer can be all it takes to go viral. Or at least to give you the kind of popularity boost you need to make big things happen.
Unfortunately, you cannot rely on influencers to find you and recommend you on their own accord. If you want to benefit from the power and appeal of established Twitter influencers, you need to find them and approach them.
Always limit your outreach to influencers of direct relevance up to your brand. Perfect your pitch before reaching out to them, and emphasize how what you do will be of genuine interest to their audience. Importantly, be ready and willing to pay for their services – influencers rarely work free of charge!
16. Promote On Other Social Platforms
Last up, and it is vital to get into the habit of promoting your Twitter content as aggressively as possible. This means using all online channels at your disposal to channel traffic to your Twitter profile. Your other social media accounts, your website, your blog, your online store – anything that can be used to generate hype.
Each time you publish something new on Twitter, let your other online audiences know about it. On occasion, post links to your top-performing tweets from the past and invite them to check out your profile page. If they’re interested in what you do elsewhere, chances are they’ll be interested in following you on Twitter.
The key to getting more followers on Twitter essentially lies in two things:
- Publishing a steady stream of high-quality content of genuine relevance and value to your target audience.
- Take every opportunity to promote yourself, your content, and your profile to as many potential followers as possible.
Each of the 16 tips and guidelines outlined above could play an equal role in helping you build a viable follower count on Twitter. Buying followers, in particular, is a great place to start, giving your profile an immediate and permanent credibility boost.
Posting relevant and useful content is also essential, as is creating an appropriate publishing schedule and being consistent with your output. Using proper hashtags will help people find you in the first place while optimizing your profile will help you catch the eye of the Twitter algorithm.
Working with influencers could hold the key to going viral, but it’s down to you to promote your content via as many channels as possible. Building a huge audience of Twitter followers isn’t something that happens overnight. But it is something that’s within the capabilities of any business or private user when approached the right way.