Contrary to popular belief, direct messages are about more than one-to-one chats. Instagram DMs are a huge engagement driver, and they also have a major influence over the Instagram algorithm. It’s one thing to send messages, but how to get more direct messages on Instagram in return?
Anyone who uses Instagram for business purposes should leverage the power of DMs. They give you the opportunity to connect with your customers. Personally, they build brand loyalty, and they let you showcase the personality of your brand.
Consequently, research suggests that personalized DMs from a business can boost the likelihood of a customer making a purchase by as much as 50%. All is well and good, but this only applies if you can motivate people to reply to your DMs. You can send all the DMs in the world, but it’s for nothing if nobody gets back to you.
How to Get More Instagram Direct Messages?
Make no mistake about it – Instagram keeps a close eye on DM activity. Not to such an extent as to cause a privacy concern, but in the sense of seeing who’s most engaged and communicative with their audiences.
Instagram accounts that put out a steady stream of content are always most attractive. Other than this, there are various things you can do to start getting more DMs on Instagram right now. The most effective of which are as follows:
1. Send More DMs
First up, you (of course) need to get into the habit of sending out plenty of DMs. Not to such an extent as to start spamming your audience, but to make regular attempts to contact them with meaningful messages.
Don’t forget when sending DMs that, equal priority should be shown to new customers and prospective customers alike. Motivate newcomers to get in touch with you via DMs while encouraging your loyal customers to come back for more.
2. Respond to DMs
Responding to every DM you receive is just as important as sending DMs in the first place. When responding to DMs, don’t make the mistake of short-changing recipients with generic copy-and-paste answers. Make your responses as personal and meaningful as the DMs you send, and you’re more likely to get further DMs from the customer in question.
3. Say Hi to New Followers
Each time you get a new customer, subscriber, or follower, take the time to send them a welcome message. It can be hugely motivating simply to receive a quick “hi” and a message of appreciation.
Research suggests that customers who receive (personalized) welcome messages are far more likely to stick around and become loyal customers. It takes seconds to send a DM, but it could represent the start of an invaluable long-term relationship.
4. Offer Great Deals
Personalized DMs can be pure gold for marketing personalized deals and discounts. People always like to feel they’re getting something special and exclusive.
By offering unique deals to specific customers (or groups of customers), they’re likely to react more positively than if presented with a generic deal. Either way, you need to make sure that your deals are consistently great – not just token offerings of little to no real value.
5. Use Direct Message Stickers in Stories
CTAs hold the key to getting people to do whatever it is you want them to do. In this case, nothing gets the job done quite like the new ‘DM Me’ sticker in Stories.
Along with reminding people to send you a DM, the ‘DM Me’ sticker makes it easy for them to do just that. They simply click on the button and are taken straight to the DM screen – a simple shortcut that can nonetheless make all the difference.
6. Ask Questions / Create Polls
Simply asking for a DM at random isn’t always the way to go. After all, the customer may not have anything of great relevance or importance to ask. In which case, why not ask questions and requests answers from your customers in DMs? Or perhaps, suggestions and recommendations on how you can do things better?
This can be fantastic for strengthening relationships and encouraging open dialogue. Polls on Instagram can also be great for encouraging people to share their thoughts and opinions.
7. Appreciate Your Followers
Don’t restrict your messages of thanks and appreciation exclusively to your newest customers. If anything, you should be lavishing even more attention on your most loyal followers.
From time to time, send a DM to express your sincere appreciation to those who mean the most to your business. Throw in the occasional deal or discount if you like, but keep the vast majority of these appreciative DMs 100% non-promotional.
8. Host a Contest
Another great way of generating a flurry of DMs is to host a contest, where those looking to take part need to DM you. You simply put out a question or a request, indicating what they need to include in their DM and the deadline for participation.
If you can put up a decent prize, you could be looking at a huge wave of DMs from those looking to take part. For maximum effectiveness, try getting into the habit of hosting contests and giveaways on a regular basis.
9. Use Media Mister to Get More DMs on Instagram
Last up, the quickest and easiest option is to buy Instagram direct messages from Media Mister. Buying DMs makes can be fantastic for influencing the Instagram algorithm, giving your posts and profile the visibility needed to stand out from the crowd.
We exclusively provide 100% authentic DMs from real people with active and authentic accounts. Identical to organic DMs in every way, though available on-demand at a rock-bottom price. Order online, or contact Media Mister anytime for more information on our authentic Instagram DMs.
Final Thoughts
Direct messages on Instagram are about more than one-to-one communications between businesses and customers. They also play a critical role in influencing and appealing to the Instagram algorithm. Instagram uses a broad range of metrics to determine which posts and publishers to recommend.
DMs – an indicator of engagement and interaction – are particularly influential. Getting more DMs could therefore benefit your business in a variety of ways. They can enhance customer loyalty, they can help you get new customers on board, and they can boost your image.
Generating a steady stream of DMs organically should therefore be your goal. But when it comes to influencing the Instagram algorithm and making your content more visible, buying DMs can be great for setting the wheels in motion.
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