LinkedIn is a social media platform that creates opportunities for people to share ideas, build careers, establish businesses, and so much more. Users can share relevant information by publishing posts, articles, or their thoughts about a certain topic on their feed.
If the post has a lot of views, the platform shows the same post to its active members, who value the same topics and thereby encourage interaction. Garnering views is just as important on LinkedIn as on any social media platform. Views are a crucial metric to look into because they show the reach of your content.
Once you have identified the scope of attention you are receiving from your audience, you can use the algorithm to your advantage and further increase your reach. In a professional platform such as LinkedIn, the more views you get, the more you appear credible and a bonafide subject matter expert at what you do. So how can we quickly, efficiently, and sustainably get more views on LinkedIn posts?
13 proven Ways to Get More Views on LinkedIn Posts?
There are various ways to increase views without simply relying on paid ads alone. With the right strategies, you can get a lot of views and boost your business. You can gain and get many views if you follow these 11 simple steps.
1. Make a Complete Profile
Here’s a quick fact to chew on – LinkedIn profiles with images typically attract 21X more views than those lacking them. Likewise, a complete profile on LinkedIn is exponentially more attractive and engaging than an unfinished profile.
Pay equal attention to every field and element – page logo, cover image, tagline description, and so on. Aim to provide a complete overview of who you are and what you do while keeping things as brief and concise as possible.
2. Create Great Content
Great content means posting the type of content your target audience will enjoy and find valuable. Never just throw anything together for the sake of it. Consider the relevance and goal of your posts that resonate with the target.
To ensure that your posts resonate with your target audience, make sure you do your research and plan your content ahead of time. You may have to do a little bit of trial and error at first and experiment with both long- and short-form content forms while making your piece as attractive as you can.
3. Post Frequently and Consistently
The frequency of posting greatly depends on who and what you are targeting. Based on our experience, you would have a chance of getting more views if you’re posting a minimum of three to five times per week. To ensure that you’re on track when it comes to your content, you can create a content calendar.
That way, when it’s time to post, you don’t have to do a lot of heavy lifting and just post what’s on schedule. It is vital that you stick to your schedule while also keeping in mind the applicability of your postings. Also, finding out what time to upload is just as crucial.
Social media managers tend to do some experimenting at first to find out what time their audience is most active. Once you’ve figured that out, stick to that time frame.
4. Keep Your Headlines Interesting
Another way to increase views is to keep your headlines as interesting as possible. A very important means of doing this is to post only catchy headlines but, at the same time, clear and simple.
Headlines are often the first part that piques your reader’s attention. The simpler it gets, the better it is retained. The more intriguing the headlines, the more engaging they can get with your viewers.
5. Use Hashtags
Hashtags are used by the LinkedIn algorithm to categorize and recommend content based on its primary theme or purpose. This is why the LinkedIn hashtags you use need to be 100% relevant to the content you publish. Use hashtags with every post you publish, but use them in careful moderation.
Don’t make the mistake of overusing hashtags or using hashtags of no relevance to your content. Clickbait hashtags should be avoided at all costs unless you want to be flagged for spam.
6. By Tagging People and Pages
An effective technique for viewers to take notice of your post is by tagging individuals. But don’t use it carelessly! You must ensure that your material meets standards and adds value to increase LinkedIn views. When tagging is done correctly, it undoubtedly increases the exposure of your postings.
In fact, if the member who you tagged engages, it may also make you visible to their networks. With the proper tagging, posts may also appear more often in search engines.
7. Republish Content
Millions of people use LinkedIn for various reasons, and it is of paramount importance that you are able to reach them. Republishing content is resharing posts without being prompted to insert additional comments. LinkedIn is a game of numbers, and the more you republish or repost, the more post views you get.
Republishing the same post frequently, at least twice or thrice per week, will increase your chance of reaching more and more LinkedIn users and thus promotes engagement to your products. When you intend to republish, make it clear that the article has been published before with a note that links to the original post.
8. Join and Participate in Groups
Another simple way that can expand your network on LinkedIn is to actively join and engage in groups. But not just in any group. Rather, take part in groups that are relevant to your industry or your interest on hand. Once you have joined the group, there are many ways you can effectively make your presence known within the group.
For example, you can share valuable content that promotes awareness. You can also engage in discussion that can make your interest more engaging. These strategies enable you to boost your post’s view in no time.
9. Share Other’s Posts
The LinkedIn platform does not restrict its users from only reposting or republishing their own content. Instead, you can also share other users’ posts on LinkedIn. This is another easy step in order to increase the views of your product in the industry. To make it more engaging, you can personalize your shares by adding updates.
You can leave personal thoughts, professional recommendations, and business strategies pertaining to the post you intend to share. You can also add your own commentaries to make it even more interesting. Lastly, you can tag the original poster in order for the viewers to see also the original post.
10. Encourage People to Engage with Your Posts
Interaction on LinkedIn posts, like normal day-to-day communication, needs to be a two-way exchange of words and ideas. This way, you can make your conversation more interesting and engaging. Encouraging participation in your LinkedIn posts can be beneficial as this would attract more and more viewers to join the conversation.
Good thing there are a lot of ways we can promote this engagement. Encouraging viewers to ask questions is one thing, but handling quizzes and polls can also make them more attractive to your viewers.
Not only that, but giving a reply to the question being raised can go a long way, as well as commenting and participating in it. Viewers respond to engaging posts that spark conversation.
11. Reply to Every Comment
No post can ever be enticing if there is no interaction among the people involved. Whether you post original content or you are just reposting, it is important to respond to every comment on your LinkedIn post. By doing so, you are not only conversing with viewers, but at the same time, it can push your post to the top of viewership.
Sincerity is one way to be effective in replying to comments. To do this, you need to personalize your responses. Make sure you stay relevant to the topic on hand. Be timely and prompt with your responses. And most importantly, reply in the most professional and respectful manner.
12. Don’t Post Links
The platform in LinkedIn favors keeping its users on the platform. Thus, any outbound links are discouraged, and there is a new algorithm that can actually penalize posts with these links that can take the users away from the platform. Once you place external links to your post, your post will get less and less reach as compared to a post without the external link.
If you want to stay at the top and engage more, then this definitely is a big NO. Thus, keep in mind that when you want to share valuable information, you may mention it, but avoid placing external links at all costs.
13. Buy LinkedIn Views
But if you are looking for the fastest and easiest means of getting views, you can buy them. Sometimes, even after exhausting all the other efforts, one still cannot achieve a higher number of views. Fortunately, buying views is an option. Not only will it save you effort, but it can also spare you time to spend on other important tasks.
Media Mister can help you grow your media presence by increasing the reach of your posts and possibly increasing your followers and connections. Best of all, our services are affordable, easy, and efficient. So, why not buy LinkedIn post views from us and give your posts the boost they need to reach a wider audience?
Conclusion
The greater visibility you have and your company on LinkedIn, the greater the number of people who will be aware of it. Thus, it is vital to follow these steps to promote views.
Getting more views is a lot of work, but this can ultimately be done with the right amount of effort and the proper strategy. When everything is exhausted, buying views will always be an easy option and can be a huge difference.
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