Website Traffic refers to the number of visitors landing on your site. Basically, how much "foot traffic" your digital storefront is seeing. It comes in various forms, including organic traffic (from search engines), direct traffic (when users type your URL directly), referral traffic (when other websites link to you), and social traffic (from social media platforms).
Traffic is a crucial metric for gauging a site’s performance and impact - high-quality traffic usually means more conversions, whether it’s sales, sign-ups, or page views. The ultimate goal isn’t just volume, but attracting visitors who interact with your content and drive business growth.
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