Twitch has become popular in recent years, with about 140 million monthly active users, making it a powerhouse in the online entertainment industry. The platform has also established itself as the go-to place for gamers, content creators, and communities worldwide.
At the heart of Twitch’s success lies its Partner Program, an exclusive opportunity for streamers to improve their online presence and unlock lots of benefits. In this article, we’ll explore some of the essential steps and strategies required to become a Twitch Partner and generate revenue.
Twitchâs Requirements for Becoming a Partner
Embarking on the journey to become a Twitch Partner involves navigating through specific criteria that reflect a streamer’s dedication and ability to build a thriving community. Before reaching Partner status, many streamers aim to attain the preliminary milestone of becoming a Twitch Affiliate first.
This section explores the eligibility criteria set by Twitch for Partners, providing valuable insights for streamers aspiring to ascend the ranks on their path to partner.
Eligibility Criteria:
Viewership Metrics: Maintain a consistent viewership of 70-80 concurrent viewers during your streams.
Follower Base: Accumulate a base of 1,000 followers for your Twitch channel.
Average Viewership: Sustain an average of 75 viewers per 30-day period (0.03 hours).
Streaming Hours: Stream for a minimum of 25 hours within the 30-day evaluation period.
Broadcast Days: Conduct broadcasts on at least 12 different days within the evaluation period.
Age Requirement: Be at least 18 years old to be eligible for Twitch Partnership.
Account Standing: Maintain an active Twitch account in good standing for a minimum of three months.
Meeting these requirements not only demonstrates the streamer’s commitment but also showcases their ability to captivate and retain an audience. Twitch utilizes these metrics to evaluate a streamer’s potential impact and contribution to the platform.
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What are the Benefits of Becoming a Twitch Partner?
The benefits of becoming a Twitch partner are numerous, and we have explored some of them in this article:
1. Monetization Opportunities
The monetized streamer agreement allows you to have access to monetization opportunities offered by Twitch and to earn from them. This includes:
Channel Subscriptions
You can get dedicated viewers to subscribe to your channel, providing a consistent and direct revenue stream. Partners can offer different subscription tiers, including Tier 1, Tier 2, Tier 3, or the prime free subscription, with varying perks to incentivize support.
Access to Twitch Emotes
Create and offer custom emotes to your subscribers, adding a personalized touch to your community and enhancing the overall viewer experience. Partners can have up to 60 unique emotes, fostering a sense of exclusivity.
Running Ads
Monetize your content further by running ads on your channel. As a Twitch Partner, you gain control over when and how ads are displayed, allowing for strategic placement without disrupting the viewer experience. Your ad revenue can be a seamless start to monetization.
Bits
Enable your audience to cheer with Bits, a form of virtual currency. Viewers can use Bits to express support during streams, and Partners receive a share of the revenue generated from Bits transactions.
Hype Chat
Build a more engaged community with Hype Chat, a feature exclusive to Partners. This tool allows you to highlight and feature specific messages in the chat, creating a dynamic and interactive environment.
2. Channel Customization
Becoming a partner allows you to customize your channel as you deem fit in the following ways:
Emoticons
Customize your channel’s emoticons to reflect your brand and engage your audience. Partners have the creative freedom to design and implement unique emoticons that resonate with their community.
Badges
Design custom chat badges that showcase a viewer’s loyalty and support based on their subscription length. These badges add a visual element to your community, recognizing and appreciating your most dedicated fans.
High-quality Twitch overlays
By becoming a partner, you can access even greater opportunities, such as high-quality overlays. This not only improves the visual appeal of your stream but also lets you create a professional and immersive viewing experience for your audience.
VOD Features
Enjoy advanced features for your Video-on-demand (VOD) content, including the ability to run ads on past broadcasts and retain revenue from subscriptions on VODs.
Priority Support
Twitch has 24/7 support to ensure that Partners benefit greatly and have necessary assistance for technical issues and inquiries.
Partner-Only Opportunities
Gain exclusive access to events, promotions, and collaborations, providing unique opportunities to grow your channel and connect with other content creators.
Guaranteed Video Transcodes
Ensure a seamless viewing experience for your audience with guaranteed video transcodes, allowing them to adjust video quality based on their internet connection.
Broadcast Delay
You can now have a more immediate interaction with your audience during live streams. This reduces the chances of any broadcast delay, as you no longer need to wait. With this, you can guarantee your audience the best experience.
Storage
There is an increased storage feature for broadcasts and highlights to help you make the most of this experience. This helps you preserve your content for future reference, allowing viewers to catch up on missed streams.
7 Essential Tips to Get Twitch Partner Status Fast and Easy
To become eligible for Twitch partner, there are some actionable strategies you must follow, which include:
1. Choose Popular, Less Saturated Games
Itâs not enough to choose your favorite games; you also need to opt for games that balance popularity and lower saturation to widen your reach. Entertain your audience by selecting titles with a broad appeal, building a community interested in your content.
2. Maintain a Stream Quality
Improve your stream quality and make your Twitch stream better so you can stand out from the competition. Prioritize high-quality visuals, clear audio, and a well-organized layout to boost the overall entertainment value. This is an effective way to aim for a professional presentation.
3. Stream Consistently
Establish a reliable streaming schedule to build anticipation and attract a consistent viewer base. Regular, predictable streams contribute to audience retention, fostering growth and positively impacting your visibility on the Twitch algorithm. This consistency enhances your eligibility for a Twitch partnership.
4. Utilize Chat Badges and Emotes
Create and implement engaging Twitch chat badges and emotes for the best viewer experience. These customized elements contribute to the sense of community on your channel and can be crucial in meeting the Twitch partnership criteria.
5. Build a Dedicated Community
Interact actively with your audience, respond to comments, and foster a welcoming environment to gain more followers and increase your chances of qualifying for a Twitch partnership. A thriving community not only enhances your channel’s appeal but also boosts your potential for achieving Twitch partnership status.
6. Encourage Viewers to Subscribe
Actively promote channel subscriptions to your viewers. Subscriptions play a significant role in meeting the partnership criteria, and offering benefits like exclusive emotes and badges can incentivize subscriptions, contributing to your eligibility.
7. Leverage Other Social Media Platforms
Broaden your audience beyond Twitch by utilizing other social media platforms. Promote your streams, showcase highlighted moments, and interact with potential viewers on platforms such as Twitter, Instagram, or YouTube. A strong social media presence can drive traffic to your Twitch channel, aiding in your journey toward partnership.
How to Apply for the Twitch Partner Program?
Becoming a hit partner on Twitch is quite straightforward, and hereâs a step-by-step process to get started:
Step 1: Accept Twitch’s Terms and Conditions.
Step 2: Click on the dashboard on the website and navigate to the dashboard menu. Under âachievements,â check to see if youâve met all the criteria and can proceed to the next step.
Step 3: Click on the apply button to fill out the form for your channel.
Step 4: Expect feedback within seven working days. If eligible, Twitch will extend a partnership invitation. Follow the guidelines in the invitation email.
What Should I Do If My Twitch Partner Application Is Rejected?
Getting rejected after applying to be a partnered streamer on Twitch is not something anyone looks forward to. However, if you find yourself in such a situation, start by requesting feedback from Twitch to understand specific areas for improvement.
You can go further by reviewing your channel analytics to identify weak points and work on enhancing them. Also, work on your content quality by elevating your stream quality, engagement, and community-building efforts.
Overall, learn to consistently grow your audience and meet partnership criteria. Address feedback, strengthen your channel, and reapply when confident in meeting Twitch’s standards.
The Differences Between Twitch Affiliate vs Twitch Partner
Navigating the Twitch platform involves understanding the differences between Twitch Affiliate and Twitch Partner statuses. Each tier brings unique perks and responsibilities, and below are some key differences you should know.
| TWITCH AFFILIATE | TWITCH PARTNER |
|---|---|
| No channel badge | Official Twitch channel badge |
| Revenue through Bits, channel subscriptions, and game sales | Includes ad revenue, increased subscription options, and fee-sharing |
| One emote per tier, up to 5 | Extensive collection of emotes, up to 60 |
| Limited access to quality options on all streams | Seamless viewing experience with video transcodes |
| Access to Twitch's affiliate-exclusive opportunities | Includes events, promotions, and collaborations |
| Standard broadcast delay | Reduced broadcast delay |
Frequently Asked Questions
1. How Long Does it Take to Become a Twitch Partner?
The time to become a Twitch partner varies based on individual progress and meeting Twitch’s partnership criteria.
2. How Much Money Does a Twitch Partner Make?
Earnings vary; partners can generate revenue through subscriptions, ads, and other monetization avenues. However, the first and most popular way is through Twitch subscriptions, which are about $4.99 per month. Also, Twitch Partners can also price their subscriptions at $9.99 or $24.99 each month, a less popular option.
3. Can You Lose the Twitch Partnership?
Yes, partnerships can be revoked if streamers fail to maintain eligibility criteria or violate Twitch policies.
4. Do You Have to be a Twitch Partner to Make Money?
No, even Twitch Affiliates can earn money through subscriptions, Bits, and game sales.
5. How Many Followers Do You Need for a Twitch Partner?
You would need about 1000 followers on your Twitch channel. However, while followers are essential, Twitch looks at concurrent viewers, streaming hours, and other metrics.
6. Can I be a Twitch Partner Without Being an Affiliate First?
Yes, but becoming an affiliate can first provide valuable insights into channel analytics and revenue.
7. Can I Reapply for Twitch Partnership if Denied Initially?
Yes, addressing feedback and improving your channel allows for reapplication.
8. Do Twitch Partners Earn More Revenue than Twitch Affiliates?
Generally, yes. Partners have access to additional monetization avenues and can offer more subscription perks.
