YouTube is one of the most authoritative video-sharing platforms worldwide. Meaning the competition is quite stiff. Even if you have a couple of viral videos, cracking the “virality” code is not easy. The term “going viral” is loosely used, especially online, but it can bring some amazing benefits.
First off, it means more people see your video, and that’s pretty cool if you have something important to say or show. Plus, it can help you become famous on YouTube, which can lead to opportunities like making money from your videos or even turning it into a full-time job.
All the same, YouTube is the place to go if you want your videos to reach millions of people. That said, here’s a complete guide on how to go viral on YouTube.
12 Expert Ways to Make Your Videos Go Viral On YouTube
Here are tips that you can use to make your videos go viral on YouTube;
1. Understand Your Target Audience
To ideally create viral videos, you must first understand your target audience. When creating a piece of content, think of how your viewers will respond to it. Your target audience will likely connect with the video differently than others. For instance, if you are attempting to reach out to millennials, your videos have to include content that is more relatable to them.
On the other hand, if your target audience is primarily kids, you have to ensure your content has no grown-up topics. The beauty of having a target audience in mind is that you can easily create a video that addresses your viewer’s needs, problems, and inspirations. With such insights, your chances of going viral are high.
2. Optimize Your Video
One of the most critical aspects that could easily make your profile and videos go viral on this platform is optimization. Your content should be easily discoverable on search results. That means proper incorporation of the right keyword to help in ranking. Optimizing your videos guarantees your content is presented to the right audience at the right time.
In short, YouTube’s algorithm will be working in your favor. So, how do you optimize your video? Well, start by checking your video titles, descriptions, and tags. The video’s title will either bring traffic to your content or drive potential viewers away. It’s the first thing people will notice when they see your videos in search results.
A well-crafted title will significantly increase your traffic and watch times. Your title needs to be short, concise, and catchy. Tags and descriptions will help rank your videos in the right niche. That said, use these sections to incorporate relevant keywords to your industry.
3. Create Unique Content
Viral videos and the creatives who work on them have become a global phenomenon. Viral YouTube videos range from simple pranks to artistic short films. With such a high fan base, YouTube offers creatives a chance to become popular in almost all niches. It might seem as easy as creating and posting any content, but that’s not the case.
You must create relatable and emotional videos that capture your audience’s attention. That can only be achieved by being unique while creating engaging content. Additionally, your audience has to find your video interesting.
As much as there’s an audience for almost any type of content, you will likely flourish in a niche that you excel in. Take this time to discover how you can easily stand out by creating unique viral videos.
4. Keep it Short & Sweet
Today, our attention span is shorter than ever. That is why it’s important to create a YouTube video that is short, sweet, and also appeals to your audience. Keep your videos concise without missing out on the crucial key point that you are trying to pass across.
Typically, the length of your YouTube video and overall YouTube channel content will depend on your industry. But as long as you keep the content engaging, you encourage viewers to share your content. Research the best ways to showcase your expertise in a short amount of time.
Additionally, constantly adjust your time depending on what your audience engages with. You can also do a deep dive research on your competitors to see what they are doing and improve on it.
5. Make Use of Thumbnails and Hashtags
YouTube thumbnails and hashtags are just as important as the titles and descriptions. A compelling thumbnail could be the difference between your current traffic and millions of views. Creating vibrant, stop-scrolling YouTube thumbnails can also grab people’s attention and convert them to loyal subscribers.
Additionally, hashtags will broaden your video content’s reach, increasing your chances of going viral. Thumbnails and hashtags are key components for search ranking and your click-through rate.
6. Be Consistent
Posting regularly is the most basic way to get your content to go viral. That’s because consistent posting reveals your audience’s preferences, struggles, and what they resonate with. More importantly, regular posting sets expectations from your viewers.
Ideally, create a regular posting schedule to build anticipation from your audience. Your loyal subscribers will eventually click on the notification section, so they get an alert whenever you post your content.
7. Utilize Trending Topics
Leveraging current trends in the industry helps align your content with viewer’s interests. Essentially, trending topics capitalize on the collective curiosity and buzz surrounding popular subjects. Therefore, creating videos that touch on these trends makes you more likely to tap into a more extensive and engaged viewership.
You can even reach millions of viewers who are actively seeking relevant videos about the trend. This tactic helps you capture the fleeting attention and showcase your brand’s ability to provide timely entertainment and insights.
That is likely to entice more viewers to subscribe to your channel and explore more of your videos. It also cultivates a dynamic viewer base, creating the right basis for virality.
8. Team Up for Greater Impact
Collaborating with other YouTube creators is a great strategy for mutual exposure and growth. It introduces your individual channels to each other’s audience. That expands your reach and drives more engagement to your videos.
Also, sharing links in each other’s video descriptions drives traffic between each other’s channels and exposes your content to more people. The best part is that most sponsors love such joint content as it allows them to tap into a wider audience.
Therefore, such collaborations can help attract sponsorships and create more monetization opportunities. So, look for another creative you can collaborate with, develop your resources skills, and work together to grow your audience and enhance your visibility.
9. Promote Your Videos
Another great way to boost your visibility on YouTube is by promoting your new videos within your existing content. It’s a strategic move that can significantly help to increase the visibility of your videos and engagement. You can do that by making use of end screens and cards in your videos to encourage users to check out other videos on your channel.
End screens and cards essentially showcase thumbnail previews and links to your latest content. It’s also one of the best ways to entice viewers to click and watch your content. By utilizing these elements, you can create a seamless viewing experience for your audience, giving them recommendations of related content they can watch on your channel.
Another cross-promotion tactic is promoting your content on other social media channels like Instagram, Twitter, and Facebook. That will entice users from these networks to discover and engage with your videos on YouTube. With such heightened visibility, your chances of your video going viral will be significantly increased.
10. Create Shareable Content
Creating relatable, entertaining, and informative content makes it easier to go viral on YouTube. But how do you create such content? First, make sure it relates to your audience on a personal level. Relatable videos tap into everyday experiences and evoke emotions in the viewers.
That makes them feel understood and, therefore, prompts them to share the video with their personal network. On the other hand, entertaining videos evoke laughter and joy, compelling viewers to spread positivity. Informative videos offer valuable insights, tutorials, and solutions that may enlighten your audience.
When viewers get value from your video, they will want to share and help others. So, as you create videos, make sure they cater to these three fundamental human desires. That will give viewers a strong incentive to share your videos with others.
11. Leverage YouTube Features
Over the last couple of years, YouTube has continued to add features in an effort to enhance the experience for content creators on their platforms. To become viral on YouTube, creators must utilize these features to deliver quick and engaging content to their audiences. One of the most prominent additions has been “YouTube Shorts”.
It enables content creators to develop bite-sized videos with catchy hooks capitalizing on the viewer’s short attention span. In addition, YouTube has introduced the Community Tab, which allows creators to interact directly with their audience.
On the Community Tab, users can preview upcoming videos, updates, and even behind-the-scenes content of their favorite creators. Another feature you can utilize is the Polls. It encourages active participation on your profile. That works in favor of the YouTube algorithm and boosts your visibility, making it easier for your content to go viral.
12. Increase Your Views
The more views your video has, the higher its chances of appearing in recommended feeds and search results. That accelerates the visibility of your videos, increasing your credibility and boosting your chances of going viral. After all, people are naturally drawn to videos with more views.
Therefore, with more views, you have a better chance of attracting organic engagement. Unfortunately, getting a lot of views on YouTube is not always easy. You can post many videos before a single one goes viral.
So, if you’d like to boost your view count and enhance your potential to go viral, consider buying YouTube views from Media Mister. When you buy YouTube Views from us, you will get 100% real views. We also offer our customers a wide range of options to suit their unique needs.
As you can see, a lot goes into making your content go viral. But the good news is that it’s possible with the proper techniques in your arsenal. Experiment with these neat tricks to boost your marketing strategy and increase your channel’s exposure.
Eventually, your videos will spread throughout the internet like wildfire. Remember, going viral can’t happen overnight, as much as most people assume that’s how it happens. It takes consistency, patience, and, above all, dedication. Thankfully, this article will prove to be helpful in your YouTube growth journey.