SoundCloud is famous among artists for being the most favorable platform to start a career. That is why every new artist with an ambition to be a renowned celebrity in the music world joins this platform and learns how to promote music on SoundCloud.
Last year’s stats show that SoundCloud has more than 175 million active users worldwide and more than 76 million monthly listeners. These astounding stats are what encourage an artist to register on this platform and present their music in front of the world.
Now, the thing about SoundCloud is that not every guy who can play a couple of tunes on a guitar can become famous here. This platform is home to more than 25 million artists from different countries, genres, and content types, which means a cutthroat competition for glory.
So, if your goal is to make money and become a renowned artist on SoundCloud, you need to learn how to promote your music. In today’s article, we have brought you some simple and articulate steps which will bring more plays on your track and more attention to your profile.
How to Blow Up on SoundCloud?
Promotion on SoundCloud is vital for an artist’s career, so we have brought you only the best and most effective promotional strategies in this article. All of these tips are recommended by experts and will most definitely help you blow up on SoundCloud.
1. Be Active
Repost tracks that you like interacting with fellow musicians and follow them, comment on tracks, and join groups relevant to your niche. Whatever you do, try to stay active as much as you can.
Staying active for more hours will get you noticed by the audience, and your tracks will start getting more plays. Also, you’ll get a chance to build your own community on SoundCloud. For example, you can befriend other artists of your genre and interact with your followers.
Also, it’s not just a one-time tactic that you can use and forget. You need to be consistent with your timings so that your fans can reach you easily and form a deeper connection with their favorite artists. So don’t forget to reserve a specific part of your day just for SoundCloud.
2. Use Social Media Wisely
Social media can make or break an artist’s image. If you use your social media channels wisely, then you can get a lot of attention from your target audience and be famous in no time. The first is promoting your music on social media. Use all your social media accounts and post samples of music there.
Make sure to add the link to your SoundCloud account so the interested audience can go there to check out your tracks. The second is to connect your social media channels with SoundCloud. Add the links to your Facebook, Instagram, or Twitter account on SoundCloud so your fans can communicate with you there in a more casual manner.
3. Do Collaborations
Collaborations are always exciting as they give listeners something new and help you expand your social circle on SoundCloud. Through collaborations, you get an opportunity to work with experienced artists and learn from them.
You see their process their methods and find out where you are lacking. Also, you get attention from the new audience, which might start following you later. In short, collaboration not only helps promote your music but also refines your creative process, so do them often.
4. Check SoundCloud Analytics
You can’t keep throwing track after track without knowing what your audience wants from you. To become a hit on SoundCloud, you need to focus on creating good music, but you also need to keep an eye on your previous tracks and learn from them.
Now, some of you might ask, what can you possibly learn from tracks? Well, that’s where the SoundCloud analytics comes in. With this tool, you can learn which of your tracks got more attention from the audience, which are still in trend, and which tracks were dead flop.
By studying these stats, you’ll be able to know your audience’s preferences. Once you know that, you can keep creating music that they love and get more attention and exposure.
5. Do Remix
Recent observations showed that “#Remix” was one of the most searched tags on SoundCloud. What does this mean? It means that people love listening to remixes of original tracks.
So it’s a good idea to rediscover your tracks and make something new out of them. Making a remix helps you in two ways. One is that it challenges your creative skills and forces you to create something mind-blowing.
The second is that when the audience gets a new version of their favorite track, they get crazy and stream it again and again until it becomes viral. Just one thing that you need to be careful about is the selection of tracks for the remix.
Check your SoundCloud analytics and make the remix of a track that got the most plays from the audience. This increases the chance of your remix getting attention from the audience and becoming a hit.
6. Engage with Your Audience
An audience is perhaps the most important stakeholder in the quest for becoming famous on SoundCloud. Without the support of your target audience, your music will never reach out to the world, and you won’t be recognized. That’s why experts suggest that you interact with your followers as much as you can.
You can leave comments on their tracks, follow them back, and join fan groups to show your presence. Also, if you get texts from your fans on social media, then try to send a reply as soon as you can.
It shows your followers that you care about them, and they become your dying heart fans. This engagement helps you in creating a fan base, so make sure to spend time with your followers.
7. Go Pro
If you’re determined to become a hit on SoundCloud, then it’s only right for you to leave the basic plan and get a professional unlimited plan. With SoundCloud professional, you’ll get tons of advanced features for the promotion and distribution of your music. The most perks of this plan are:
- Unlimited upload time. (On the free plan, there’s a 3hours upload limit)
- Monetization for your music
- Unlock advanced audience insights. (This will help understand audience choice and preference)
- Replace your tracks without losing statistics.
- Ability to pin your favorite tracks on top.
Going pro will give you a strategic edge over your competitors, so purchase a plan to take your music career to the next level.
8. Repost Exchange
Reposting tracks is a way of showing your support and respect on SoundCloud. When you repost someone else’s track, it means that you are acknowledging their talent and trying to promote their music so more people can listen to it.
Now, what most people don’t know is that you can exchange reposts with your fellow artists in order to improve your exposure and reach. All you have to do is talk with some musicians and let them know that when you repost their latest track, they need to return the favor too.
This will start a repost cycle between you and a couple of your close fellows. Through reposts, your music will reach a new audience and potential followers, which will make you famous.
9. Optimize Your SoundCloud Settings
Your promotional campaigns won’t give you positive results unless you optimize your SoundCloud settings first. These simple tweaks can help you get more plays on your tracks and bring more organic traffic to your account.
First, you need to set your music to streaming only This will stop your listeners from downloading the song, and they will have to return to listen to it again. The second is to keep track of privacy from the public so people can access it easily.
You can also make some of your content exclusive to members only. This will spike the interest of new listeners, and they will start paying to listen to your tracks. All of these simple settings can help you in the long run on SoundCloud, so apply them as soon as you can.
10. Build Your Fan Base
An artist without a fan base is nothing but a struggling musician. For you to become famous, it’s very important that you get more SoundCloud followers on your account. When you have a huge number of followers backing you up, it becomes easier to approach record labels and sign deals with them.
Also, promoting your music won’t be a problem with a dedicated fan base. You can just ask your followers to spread your music, and that’s it! That’s why it’s necessary for an artist to interact with fans and join groups to build a fan base and enjoy these perks.
11. Choose Your Genre and Make Music Accordingly
It’s a good thing to keep drifting between genres and find your specific style. But this is not helpful when you’re on SoundCloud. In order to promote your music, you need to pick a genre and then stick to it.
It’s important because when you make music of a specific genre, you attract the right audience, and it will become easier for you to become famous among that group.
This also helps you in staying focused and from wandering away in the artistic stream. So, don’t forget to figure out your genre before uploading music on SoundCloud!
12. Tag Your Music
Adding the right tags to your music is a delicate issue. Whenever you upload a track, make sure to add relevant tags to it so that people can discover it easily. Tags help the SoundCloud algorithm in recognizing a track’s genre and allocating it a category.
Suppose if your track gets in the wrong category just because you didn’t put in the right tags, then it would be like throwing away all your handwork. That’s why be careful when it comes to tagging your music and add the most relevant tags to increase your track’s searchability.
13. Reach Out to Tastemakers
A simple method of promoting music is to contact tastemakers and ask them for help. These are people with huge fan followings, and they help new artists promote their music. All you have to do is find a tastemaker that promotes the music of your genre and then collaborate with them.
They will present your track in front of their audience, and soon you’ll start getting attention from people. You can find tastemakers through Google search these days, so give it a try.
It takes time to become a star on SoundCloud, but if you know how to promote music on SoundCloud, you can definitely achieve this goal pretty soon.
We hope that you liked today’s article and found these tips useful for your promotional strategy. If you’ve got any inquiries, then please reach out to us on our social media channels, and we’ll make sure to answer your questions.