Shopee is one of the biggest online commerce platforms of its kind, with more than 343 million monthly visitors. It’s trendy across South East Asia but also has a huge and growing following across the rest of the world. Increasingly, live streaming is becoming the preferred choice for individuals and established businesses selling on Shopee.
More attractive and interactive than static shop and product pages, live streams can significantly boost sales and revenues. But with so many sellers all competing for the same attention, it takes something special to stand out on Shopee.
Precisely where live views can make all the difference – an instant indication of the popularity and appeal of your live streams. If you want to get more Shopee live views and stand out among other Shopee sellers, you’ll find the information below invaluable.
12 Best Ways To Get More Live Views on Shopee
There’s fine art to getting plenty of live views on Shopee, which not all sellers have mastered. Something that could translate to a major edge for your Shopee store if you bring each of the following into your live selling strategy.
Here are the most effective ways to get more live views on Shopee:
1. Optimize Your Product Titles and Descriptions
You first need to ensure that people can find your shop and products in the first place. This means adding relevant keywords to your written content on Shopee, which will help you appear more prominently in the search results.
All textual content on Shopee needs to be clear and concise – never ‘stuffed’ with keywords to win over the platform’s algorithm. Your product names, descriptions, and all other text on your pages need to be genuinely helpful and enriched with the keywords your target audience is using.
2. Use Quality Equipment
The secret to a successful Shopee live session that converts viewers to buyers is ensuring everything is perfect from the start to the end. Lighting, Sound, video quality, everything should be top-notch to hold the viewers’ attention.
And, of course, if you want to do that, you must invest in high-quality equipment that never fails during a live transmission. What equipment do you need? Here’s a list we’ve compiled:
Camera: To ensure excellent video quality, you need a high-quality DSLR camera that can present your products in the best way in front of your potential customers.
Microphone: Invest in a good microphone so that while you’re telling the viewers about the features of your product, they can hear you properly and stay engaged.
Good Internet Connection: You don’t want your live transmission to go on and off while you’re talking, do you? To prevent it, you need a high-quality, stable internet connection that never fails you during a live transmission.
Lights: Proper lighting is an essential part of a live session. Viewers can only see your products if there’s enough light on your set.
There are other peripherals and secondary equipment that you might need for your live transmission but make sure you invest in the ones we’ve listed before you move on to them.
3. Use Eye-Catching Photos For Your Products
Eye-catching product photos can help you to stand out from the competition on Shopee. With thousands of sellers offering similar products, it can take time to get noticed by potential customers.
However, by using eye-catching product photos, you can help your products stand out in search results and on the platform’s homepage, increasing your visibility and attracting more live views.
When you use high-quality, visually appealing product photos, you can create a more professional and trustworthy image for your store, which can help to build credibility and increase customer confidence in your products.
4. Tag Your Products
By tagging your products, it will be easier for potential buyers to find them in the Shopee search engine and product categories. This will increase the chances of your product being seen by potential buyers and increase your chances of getting more live views.
Tagging your products on Shopee can also increase sales by making it easier for potential customers to discover and purchase them during live streams. When you tag your products, they will appear as clickable links on your live videos, allowing viewers to navigate your product catalog and find something to buy quickly.
5. Know the Best Time and Go Live
One of the most common mistakes sellers make is that they need to consider time as a salient factor and start their live stream whenever they want, which is just stupid. Imagine starting a live stream at a time when no one is even there to watch it.
If you don’t want to be alone in your live stream, figure out the best hours of the day when people have enough time to watch a live stream and purchase products. Most sellers find the hours between 4 pm to 6 pm and 8 pm to 9 pm the best for starting a live stream. You can follow these generic timings and see if you get enough viewers.
Whether you follow these general hours or conduct multiple sessions to pinpoint the most effective times, getting the timing right is essential for maximizing viewership and potentially gaining more followers.
6. Make Your Products Easy to Buy
After years and years of observation in the e-commerce market, the secret to generating more revenue is to keep your checkout procedure accessible. In simple words, if you want more people to purchase products during your live session, make your products easy to buy.
This might not sound very clear to you for now, so here are some simple steps to ensure your potential buyers find it easy to purchase your products.
3-Step Checkout
Ensure you have a simple 3-step checkout process in your store so that the customers can purchase a product immediately. All they need to do is fill out the information request form and the delivery details and then place the order.
Keep it Nice and Slow
- Take your time with the session, and take things slowly.
- Introduce products one by one and talk about their features in detail.
- Tell people how the product can make their lives easier and convince them to buy it.
Add Products to the Shopping Bag
Always make sure that you have added all the products in the shopping bag before starting the live stream through the seller center. This will allow buyers to purchase the product without leaving the live stream.
Remember that the easier you make it for the buyers to purchase a product, the more they will buy, which will increase your sales, and the chances of having more recurring viewers.
7. Display Your Vouchers
Among all the fantastic features that Shopee Live offers, like 60 days stream replays option or adding featured products, a seller can display permanent voucher codes during the live stream to attract more audience.
The idea behind displaying vouchers in a live stream is to tap into the customer’s psychology and get their attention by offering them some exclusive discount. The most commonly displayed vouchers in live streams are the permanent vouchers that any customer can apply to your store to avail of some discount.
However, you can also display an exclusive 30-second discount voucher to make things interesting. 30-second discount vouchers are the ones that appear on the screen only for half a minute and then disappear. Customers who successfully manage to note that voucher gets an exclusive discount on their purchase, which makes them fall in love with your store.
So, keep things interesting for your potential customers and display vouchers, so they can get some discount and revisit your live sessions for that exclusive 30-second voucher.
8. Offer Discounts
We all know that customers love haggling for the price, but since that’s not an option in online shopping, they look for discounts. Now, that’s one thing you can control. So, if you want more people to view your live stream, offer discounts during the session.
Doing so will establish your reputation as a generous seller that offers discounts to its potential buyers during the live stream. Since online buyers love nothing more than discounts, you will see more viewers on your next stream.
However, remember that you should not apply discounts on all sorts of products. If you want to give discounts, use them to stock at least two months old. Offering discounts on new arrivals will result in loss, which you do not want.
9. Interact with Your Viewers
Interacting with your viewers on Shopee during live streams can help you get more live views by creating a more engaging and interactive experience for your audience. When you actively engage with your viewers, it can help build a relationship of trust and authenticity, which can increase their interest in your products and brand.
Run polls, host quizzes, respond to every comment and question – all the things that indicate a seller genuinely cares about its customers. These metrics have a significant pull with the Shopee algorithm, which always shows a preference for interactive and engaging sellers.
10. Use Social Media Platforms
Social media platforms have always played a vital role in promoting e-commerce. When it comes to increasing Shopee live views, you can rely on Facebook, Instagram, Twitter, etc., to spread your live sessions’ link among online shopping enthusiasts. First, you must make your store’s page on all the renowned social media platforms and upload content regularly.
Once you’ve got your page up and running, you can start sharing your live session’s link there, so the visitors can directly become a part of your stream. You can also join e-commerce groups on social media, and whenever you go live, share the link within that group so interested people can join the stream and purchase products right through the shopping bag.
Social media is also great for increasing Shopee live views and expanding your store’s reach. Thus, ensure you have a strong presence on social platforms if you want your store to succeed.
11. Host a Contest
Hosting live contests is an excellent way of engaging the audience and offering them discounts fair and square. You can start a contest by setting a goal and telling the viewers to chase it to win and get their hands on a voucher or a prize.
Through this tactic, you will successfully engage the audience and convince them to visit your live stream next time to try their luck and possibly win a prize, which increases your Shopee live views.
12. Buy Shopee Live Views
Last up, the quickest and easiest way to get more live views on Shopee is to buy them. At Media Mister, we specialize in 100% authentic Shopee live views – real users with active accounts who usually tune into your live streams. When you buy Shopee live views, you instantly enhance the credibility and appeal of your live streams to Shopee’s worldwide audience.
Order and buy Shopee live Views from Media Mister and benefit from the best social proof in the business, complete with a full money-back guarantee. This can be a fantastic way to increase trust and build stronger relationships with your target audience at an affordable price. The more live views your streams get, the easier it becomes to convince customers you’re the real deal.
Conclusion
Each Shopee live stream you host sends a strong message about your store and the products you sell. It tells the world whether you’re a legit seller worth checking out or just another generic name on the pile. The number of views your live streams get tells your target audience all they need to know.
A high number of live views can enhance your credibility, boost engagement, increase brand awareness, and help you sell more products. By contrast, a stream nobody tunes into sends entirely the wrong message. Each of the tips and tactics above to get more Shopee live views should therefore be brought into your broader promotional campaign.
Buying live views can be great for an initial boost, but you still need to work on the quality of your live streams to make things happen.
Leave a Reply