Discord is simply the best online communication app on the internet – actually, that would be an understatement since it’s the only chat app with over 150 million monthly active users. No wonder netizens are so interested in figuring out how to promote a discord server.
Many argue about the necessity of promoting a discord server, as they consider it a personal communication app, and fail to grab its full scope. Discord is actually meant to be a platform where you can build your own online community and engage people of similar interests.
And, of course, that can’t happen unless you promote or advertise your server and let the world know that you are interested in creating a community. Besides, there are more than 6.7 million active discord channels currently, which increases the need for promotion now more than ever.
In today’s article, we’re going to ease this problem of yours by giving you the top 7 tactics that you can apply to promote your discord server and grow your online community on it.
How to Promote Discord Server?
So, the tips you’re about to go through are recommended and trusted by discord veterans and social media experts. The consistent use of these tips is supposed to increase your server’s online traffic, organic reach, and members, so make sure to apply them regularly after reading.
1. Be Active in Your Community
Since discord is a platform that focuses on online communication and engagement, the first thing you need to do is stay active in your community and spend as much time as you can with the people there. By staying active, you get a chance to mingle with people, and its advertising service becomes easier once you’re on friendly terms with them.
Also, you get to observe the audience’s behavior and find out what type of servers they are into lately. Later, you can use the information you gathered through socializing to improve your server and initiate discussions that members of your community would love.
2. Make an Attractive Server
To attract people to your server and convince them to join it, you need to work on its visuals and make it look more attractive. Now, there are several ways to do that, but here are some tips that you can use:
Come Up with an Interesting Name: Servers with unique names have been known to attract more audiences, so come up with a relatable name for your server.
Add Cool Gradients: Set the background theme of your channel according to the nature of its niche and select a cool gradient to make the server look aesthetic.
Invest in Templates: If you’re not into custom designing, purchase a template that fits your channel’s nature.
Make an Aesthetic Banner and Logo: Give your discord server a cool logo that gets stuck in the audience’s mind and reminds them of your channel’s name every time they see it. Also, set an aesthetic background banner to increase the attractiveness of your server.
Discord servers are highly customizable, so feel free to play around and do everything to make it look as aesthetic as possible.
3. Add Your Server to Servers Listing
Imagine that you do everything to promote your discord server, but still, the audience fails to find it on Discord. Wouldn’t that be a shame? That’s why the first thing you need to do to promote your discord server is add it to a server listing website.
Once you add your server to the servers list, people will be able to search for it in the servers list, which will increase your organic traffic and odds of getting more members. Here’s how you can add your server to a server listing website:
Step 1: First, “log In” to any of the discord server listing websites and then go to the dashboard. (You can find servers listing websites by a quick search on Google)
Step 2: Now, click on the “Add New Server” option and select the server you wish to add to the listings.
Step 3: After that, customize your server listing by adding its category, tags, and language and giving it a description.
Step 4: Once you’re done filling in the information, click on the “Save” button to save your changes.
Step 5: To complete the process, add and authorize the discord bot to your server, and in the end, enter the command “!d Invite” to finish adding your server to listings.
Since server listings contain thousands of servers, you need to constantly bump your server so it can reach the top in a specific category like gaming or lifestyle, etc.
4. Host Events
Events are an awesome way of promoting your server and getting the attention of the audience. Whenever some event comes in your specific niche, make sure to host it on your server.
For example, if Apple is about to launch a new product, you can host an event and invite people to discuss its possible features, or if your server is related to current affairs, then you can talk about any of the hot issues going on internationally.
You can also host events according to holidays like Christmas and discuss the relation of your niche with that specific event.
5. Advertise it on Promotion Related Servers
There are many servers on discord that are dedicated to the promotion, and you can use them to promote your server effectively. All you got to do is find promotion servers to join, and once you’re in there, start sharing the link to your server.
But it’s considered rude to promote right away, so it would be good if you take some time to know the people and share links after that because then it would be more effective, and people will more likely interact with it.
Also, make sure to join promotion servers that are somehow related to your niche. For example, if your niche is gaming, join a promotion server full of gamers, so you can engage them in an interesting conversation and ask them to join your server.
6. Make Use of Social Media Platforms
The effectiveness of social media platforms is unparalleled when it comes to promotional purposes. Therefore, you must use your Instagram, Facebook, Twitter, WhatsApp, and other social channels to share your discord server. Just post your server’s link on any of these social media platforms and tag your friends in the post.
Soon, they will start interacting with it, and most of them will end up clicking the link, which will lead them to your server. In this way, your server’s organic traffic and reach will increase, along with the odds of getting more potential members of the community.
7. Spread the Word
If you want people to know about your discord server, you need to spread the word about it, and when it comes to spreading the word, nothing works better than direct messages. Discord direct massages are an effective way of communicating with your potential members and talking them into joining your server.
Experts and discord veterans emphasize using the direct messages tactic because:
- DMs are a more personal approach to communication and increase the odds of a person joining your server.
- Allow you to hit specific targets instead of a generic promotion.
Now, the only problem with this tactic is that it’s time-consuming and requires you to write a personal message to hundreds if not dozens of people, which is quite laborious.
Perhaps that’s why most discord veterans suggest that you should buy discord direct messages from a trusted service provider like Media Mister. Purchasing discord DMs from an agency like Media Mister, which is the choice of experts and veterans, has the following benefits:
- It saves you from spending your precious time writing up messages and sending them to DMs
- Allows you to connect with tons of potential members’ simultaneously boosting your server’s growth dynamically
- Provides effective promotion for products or services if your discord server is business-oriented
Since its original, Media mister has delivered millions of direct discord messages to its loyal customers in affordable packages. Thanks to Media Mister, now those customers have a strong social presence in their community, and their servers are growing consistently.
Make a move today before your server gets buried! Visit Media Mister and purchase as many discord direct messages you want to promote your server and boost its growth.
We sincerely hope that you liked today’s article and that now you’re well versed in discord promotional tactics. If you enjoyed this post, check out our blog page for more informative and engaging content like this.
And remember that these tactics take their time to show results, and if you want to promote your server quickly, you better visit Media mister today, as it’s the only quick solution for this widespread problem.